From Resonance to Revenue: Scaling a Story That Connects
Wed, Mar 11
|Founded in FoCo
What happens after you discover a story that deeply resonates with your audience? This talk explores the challenge of turning that resonance into scalable product sales and sustainable growth.
Time & Location
Mar 11, 2026, 9:00 AM – 10:30 AM
Founded in FoCo, 1200 Raintree Dr, Fort Collins, CO 80526 - Twinberry Auditorium
About the event
What happens when you discover a story that deeply resonates with your audience?
For Alex Reynolds, founder of Charming Quail™ Jewelry Design LLC, a single customer archetype revealed something powerful about identity, confidence, and the way people connect with a brand. The story consistently resonates with listeners and customers alike—but resonance alone doesn’t automatically translate into scalable product sales.
In this short, story-driven talk presented through the 1 Million Cups community during the Founded in FoCo Conference, Alex will share how that discovery shaped the direction of his brand and the development of a new jewelry collection inspired by gaming culture.
The challenge now is one many founders face: how do you scale a story that truly connects?
Following the presentation, the audience will be invited into a conversation about turning emotional resonance into sustainable growth—exploring how founders can move from strong connection to consistent sales while staying true to…
